Akhil Rane
Akhil Rane

AkhilRane

Product Manager · Payments & AI products · Austin, TX · Open to relocation

I find where things break for users, then work with engineers to ship the fix.

  • +11%authorization success on payments processing $40M+ a year
  • −17%checkout failures, shipped to production
  • 50+communities, partners and users on tools I lead

Shipped work

Products real people use. Open any one to see the problem, what I did and what changed.

Aurus, paymentsFull-time · 2022–2024

Checkout and payment routing that fails less

Shipped to production
+11%
authorization success
−15%
p95 checkout latency
−17%
checkout failures
65% → 90%
sprint predictability

The problem

Aurus’s payment-routing and checkout products process more than $40 million a year and over 10,000 transactions a day. Every declined authorization or slow checkout is a lost sale for a merchant.

What I did

As Business Analyst on the payments platform for two years, from January 2022 to January 2024, I ran stakeholder discovery, wrote more than 100 requirements and user stories, and prioritized 30+ backlog items. I used SQL and transaction analytics to find where payments were failing, worked through REST API behavior with engineering, and set up the metrics we tracked each sprint.

What changed

The authorization-success and latency improvements shipped to production. Checkout failures dropped, and the team went from hitting 65% of sprint commitments to 90%.

Checkout Smart router Processor A Processor B ✕ timeout ✓ approved
Illustrative The idea behind smarter routing: when one processor fails, retry through another instead of losing the sale.
More detail
  • Used customer behavior and API telemetry to shape 12+ roadmap initiatives.
  • Ran experiments with API telemetry, transaction analytics and latency modeling, which also improved reliability during peak periods.
  • Defined product KPIs and built executive dashboards that made issue triage 35% faster.
What a user story looked like

An illustrative example written for this site, in the format I used. It is not an actual Aurus requirement.

As a merchant operations lead, I want each failed authorization to show a clear decline reason in the dashboard, so that my team can tell a customer problem from a system problem.

  • Given a failed authorization, the dashboard shows the decline reason within one minute.
  • Decline reasons are grouped into customer, issuer and system categories.
  • The team can filter failures by category and time window.
CrowdDoing, climateVolunteer · 2026–now

Tools that help communities prepare for wildfire

3 live, 1 in development
3 + 1
tools live, plus a recommendation engine in development
50+
communities, partners and users
15+
contributors led

The problem

Communities at risk of catastrophic wildfire have no simple way to measure how ready they are, or to find the people and innovations that could help them.

What I do

I’m the product manager for the Catastrophic Wildfire Prevention Consortium. I own discovery, strategy, requirements and prioritization across four tools: a Community Wildfire Resilience Scorecard, a Matching Tool that connects communities with solutions, Fire Nexus (a showcase of wildfire innovators) and a chatbot.

Where it stands

The Scorecard, Fire Nexus and the chatbot are live, used by more than 50 communities, partners and users. The Matching Tool’s recommendation engine is in development, and we’re making the chatbot’s answers more semantic and less generic.

  1. Assess
  2. Score
  3. Insights
  4. Actions
  5. Track
How the Scorecard takes a community from a self-assessment to prioritized actions and progress tracking.

Volunteer role, alongside my job search.

DFW Airport, aviationUT Dallas × DFW Airport course-based internship

Getting aircraft parts to mechanics faster

Recommendation and roadmap
5
stakeholder groups interviewed
20+
business requirements defined
3
inventory platforms evaluated

What I did

As Product Business Analyst, I led discovery for aircraft-maintenance parts workflows, mapped the current and future state, and defined more than 20 business requirements. I evaluated three enterprise inventory platforms through fit-gap, ROI and total-cost analysis, built a KPI framework in Power BI, SQL and Excel, and presented the findings to leadership.

Outcome

A phased roadmap targeting up to 30% faster maintenance turnaround and 40% fewer manual errors.

These are targets for the rollout, not measured results.

Product case studies

Three AI products I took from problem to strategy: users, MVP, pricing, market, financial model and roadmap. Hover a card for the path, open it for the full story.

Consumer AIUT Dallas product project

OrangeAI skincare that adapts to you and your city

  1. Problem
  2. Personas
  3. Market
  4. Pricing
  5. Launch
$22.9Bmarket (TAM)
$66Mtarget (SOM)
$19.99per month

Personalized, organic skincare that re-ranks your routine with UV and air quality.

B2B SaaS · GenAIUT Dallas product project

SalesSync AIProspect research in minutes, not hours

  1. Problem
  2. Features
  3. Market
  4. Model
  5. Roadmap
+18%outreach conversion
+28%pipeline coverage
~40%less manual research

Turns scattered CRM and market signals into one AI brief per lead, with a next step.

AI · WearablesUT Dallas product project

LimitlessAsk your past conversations a question

  1. Analyze
  2. SWOT
  3. MVP
  4. Metrics
  5. Roadmap
~92%recall accuracy
<300msresponse time
4roadmap phases

A privacy-first memory assistant: wear it, then ask what was said.

Building now

A side project, shown as it happens.

Early stage

Vocanect

An AI voice assistant I’m building on the side. It’s early: I’m still shaping the idea, and this space will hold the research and build log as it comes together.

Experience

More than three years across FinTech, aviation and AI-enabled products.

  1. Jan 2026 – now

    Product Manager (Volunteer), CrowdDoing

    Catastrophic Wildfire Prevention Consortium, remote

  2. Dec 2025

    MS, Information Technology and Management

    The University of Texas at Dallas, 3.87 GPA

  3. Aug – Dec 2025

    Product Business Analyst, DFW Airport

    UT Dallas × DFW Airport course-based internship

  4. Jan 2022 – Jan 2024

    Business Analyst – Product, Aurus Inc

    Payments platform: payment routing and checkout, India

  5. Sep – Dec 2021

    Business Analyst Intern – Product Analytics, AgroNET Zero

    KPIs, dashboards and cohort analysis, India

  6. May 2021

    BE, Electronics and Telecommunications

    Pune Institute of Computer Technology

How I work

Start from the failure

I look for where a user gives up, a payment declines or a mechanic waits, and work back from there.

Data before opinion

SQL, funnels and cohorts tell me where the problem actually is, so the team argues about solutions, not facts.

Say what’s real

A target is a target and a prototype is a prototype. Clear status keeps teams and stakeholders aligned.

Product

Discovery, strategy, roadmaps, PRDs, user stories, MVP scoping, pricing, go-to-market, Agile and Scrum

Data

SQL, Power BI, Tableau, Excel, KPI dashboards, A/B tests, funnel and cohort analysis, market sizing, financial modeling

AI

LLM products, RAG, semantic search, recommendation systems, prompt design, AI evaluation, human-in-the-loop workflows

Technical

REST APIs, Postman, payments and checkout flows, data modeling

Delivery

Jira, Confluence, Figma, Miro, Notion, cross-functional engineering teams

Certified

IBM Product Manager Professional Certificate

Off the clock

National leveltennis player in India
Until 18years of competitive play

I played tennis at the national level in India until I was 18. It taught me the same thing I chase at work: cut the unforced errors first.

Let’s talk

akhilrane1017@gmail.com
+1 (469) 882-1308 LinkedIn Résumé (PDF) Austin, Texas, open to relocation
Case study · Orange
Consumer AI · Subscription UT Dallas product project

Orange

An AI skincare platform that analyzes your skin, adapts to your environment and delivers a personalized organic routine every month.

My role: product strategy end to end: problem framing, personas, feature set, recommendation design, market sizing, pricing, business model, competitive analysis and go-to-market.

$22.9BU.S. skincare market (TAM), growing 4.2% a year
$6.6Burban adults aged 23–45 (SAM)
$66Ma year at 1% capture (SOM)
$19.99a month, below every competitor I benchmarked
01The problem

People struggle to keep a skincare routine that actually works for them. Generic products and endless choice create confusion and mistrust, and busy lives make routines inconsistent.

Busy lifestyles

Routines slip when life gets full, so results never show up.

Not inclusive

Most brands still design for narrow skin types and genders.

Confusion and mistrust

Too many products, too little guidance on what fits your skin.

02Who it’s for

Urban adults aged 23–45, of every gender, who face pollution and UV exposure, value productivity and want a simple, personalized routine.

K
Kevin

28 · San Francisco

Data-minded and busy. Wants progress tracking and reminders that make skincare effortless.

S
Sarah

32 · Marketing specialist · New York

DIY skincare fan who cares about organic ingredients and eco-friendly packaging.

T
Taylor

30 · Technical recruiter · Austin

Always on the go. Values inclusive, personalized care that fits a busy, sustainable lifestyle.

03The product
AI skin analysis

Facial scanning turns a photo into skin insights and tailored suggestions.

Personalized products

Ingredients matched to your skin, needs and preferences.

Monthly delivery

Organic, adaptive products in biodegradable packaging.

Live monitoring

UV and air-quality (AQI) tracking adjusts recommendations.

Routine reminders

Nudges for sunscreen, hydration and daily steps.

Progress dashboard

Track skin progress and goals over time.

04How the recommender decides Try it

I framed skincare as a recommendation problem: filter out unsuitable products, score the rest on four signals, then rank. Because every score breaks down into parts, the app can explain why a product ranked first.

Score = wskin·Skin fit + wneed·Need fit + wpref·Preference fit + wenv·Environment fit

Move the weights and watch the ranking change
Illustrative demo

Example products and fit scores, for illustration. With the default weights the order is A → C → B → D; push “Environment” up for a high-UV day and the ranking shifts.

05Market size
$22.9B
TAM: the U.S. skincare market, growing 4.2% a year
$6.6B
SAM: urban adults aged 23–45, about 29% of the population
$66M
SOM: 1% of that segment within 1–3 years

Market estimate Circles not to scale.

06Pricing and competition
Monthly price vs. competitors
Orange$19.99
Curology$29.95
Lumin$31.92
Proven~$65

Proven is $129.99 for a two-month system, shown here as a monthly equivalent.

OrangeCurologyLuminProven
AI facial scanningYes, real-timeNoNoNo
Skin analysisAI-drivenDermatologistQuizProprietary AI
SustainabilityFully organicLimitedLimitedClean, non-toxic
RecommendationsMonthly, adaptivePrescriptionCurated kitsSeasonal

Pricing: a free basic tier (app, preliminary skin analysis, tips) and a $19.99 monthly subscription. A 15% discount for a 12-month commitment or a shared couples plan encourages retention and inclusivity.

07Business model and go-to-market
Revenue
  • Freemium app with a premium subscription
  • Monthly personalized kits
  • Couples packages to reach more men
Costs
  • Fixed: app development, maintenance, marketing
  • Variable: production, packaging, shipping, support
Channels
  • Digital and social campaigns
  • Influencer partnerships
  • In-person kiosks and community campaigns
Partners
  • AI technology partner
  • Organic farms and ingredient suppliers
  • Sustainable packaging vendors

When

Q2 launch, in April

First-mover in tech-driven organic skincare.

Where

New York, Los Angeles, Miami

Cities where skincare spend is high.

Disruption

New market

AI-powered, sustainable, gender-neutral and fully organic.

Compliance planned from day one: USDA Organic, FDA cosmetic rules, CCPA data privacy and sustainable packaging standards.

08Key decisions
Semi-custom over fully custom

Fully custom formulas for everyone would explode production cost. Semi-customized variations keep it personal and scalable.

Subscription first

Chose recurring delivery over one-time purchases to prove retention and recurring revenue early.

Narrow first audience

Urban, high-intent 23–45 year olds instead of everyone: better early adoption, sharper marketing.

Habits before catalog

Reminders and progress tracking ship before a big product range, because engagement drives retention.

09Roadmap and reflection
  1. Phase 1MVP validationSkin analysis, recommendations and subscription delivery.
  2. Phase 2Deeper personalizationBetter models, ingredient customization, seasonal adaptation.
  3. Phase 3E-commerceSeamless purchasing, bigger catalog, bundles.
  4. Phase 4EcosystemWearables, community and adjacent wellness categories.

What I’d do next time: run pilot programs and pricing experiments earlier to test willingness to pay, and feed real user data into the roadmap sooner.

Case study · SalesSync AI
B2B SaaS · Generative AI UT Dallas product project

SalesSync AI

A sales-enablement platform that turns scattered lead data into one instant, actionable brief, so reps spend their time selling instead of researching.

My role: product strategy end to end: problem framing, feature set, roadmap and prioritization, market sizing, pricing, financial model, competitive analysis and technical direction.

+18%outreach conversion in pilot evaluations
+28%pipeline coverage in pilot evaluations
~40%less manual research effort
$12Bmarket opportunity (TAM)
01The problem

B2B sales teams lose deals to scattered data and manual work. Lead context lives across CRMs, email and marketing tools, so reps reach out late, or cold.

What the research showed
Admin time79%
Never contacted73%
Not using AI well53%

Share of reps’ time spent on admin tasks, share of leads never contacted, and share of reps not using AI tools effectively. Industry research; about $1 trillion in marketing effort is wasted each year.

02Who it’s for
SDR
Sales development rep

Wants to reach leads faster and book more meetings

Digs through marketing data, with lead context scattered across tools and pressure to hit quota.

AE
Account owner

Wants shorter cycles and quicker rapport

Lacks full context at handoff, repeats questions and misses the timing for follow-up.

RO
Sales leader / RevOps

Wants conversion and funnel visibility

Poor follow-up visibility, tool overload, no feedback loop to marketing, compliance risk.

03The product Try it
SmartBrief: signals in, one brief out
  • CRMOpened the pricing email 3 times this week
  • WebsiteVisited the integrations page twice
  • NewsCompany announced a new funding round
  • LinkedInHired a new VP of Sales last month
Northwind LogisticsHigh priority

Why now: fresh funding and a new sales leader usually mean new tooling budgets.

What they care about: integrations and pricing, based on recent activity.

Next step: send a short note on CRM integrations with a 15-minute demo offer.

Illustrative demo A fictional company, to show how SmartBrief works.

FeatureWhat it doesMain KPI
SmartBriefAI lead summaries and recommended actionsLead response time
Connect360One integration layer across CRM, marketing and external dataData sync latency
IntelliScoutEnrichment from web, social and news signalsEnrichment coverage
AutoComposeAI-drafted, personalized outreachEmail adoption rate
VaultModePrivacy and compliance: encryption, role-based access, PII maskingSecure access compliance
04Market and pricing
$12B
TAM: ~12 million B2B sales professionals using CRM and lead tools
$2B
SAM: ~2 million SDRs, AEs and RevOps in cloud-first companies (US, EU, ANZ)
$5M
SOM: ~5,000 users at 100–200 early-adopter companies

Market estimate Assumes a $1,000-a-year software budget per sales seat. Circles not to scale.

Starter

$0

  • 50 leads a month
  • 1 CRM integration
  • SmartBrief Lite
Growth

$49 / user / month

  • 1,000 leads a month
  • Full SmartBrief + Connect360
  • IntelliScout Lite, AutoCompose
Enterprise

Custom

  • Custom integrations
  • Full IntelliScout + AutoCompose
  • Dedicated success manager

Add-ons: InsightPacks (industry-tuned models) and GlobalGo (multi-language briefs).

05Financial model
Revenue vs. spend, Years 0–2 Projection
$0$535K
$42K$765K
$260K$1.67M
Year 0 · pilotsYear 1 · betaYear 2 · launch
RevenueSpend

An investment-stage plan: 3 free pilot companies (50 users) in Year 0, 7 beta companies (~150 users) in Year 1, then paid launch in Year 2.

Where Year 1’s $765K goes
Engineering39%
AI infra & cloud18%
G&A13%
COGS13%
Sales & marketing10%
Support7%
Year 2 revenue mix: $260.4K
Growth $176KEnterprise $75K
Growth: 20 companies, 300 users at $49Enterprise: 5 companies at $15KAdd-ons: $9K
06Roadmap and milestones
  1. Phase 1MVPSmartBrief, Connect360 and basic AutoCompose.
  2. Phase 2AI expansionIntelliScout scoring, personalization and enrichment.
  3. Phase 3EnterpriseVaultMode compliance and enterprise integrations.
  4. Phase 4PredictiveForecasting and autonomous recommendations.
Milestones
  • Internal alpha, then 3 companies in a closed beta
  • 7 pilot companies, ~150 users
  • Connect 6 data sources; partner with 1 CRM vendor
  • Live demos at 2 conferences; first customer case study
Tech direction
  • GCP, Cloud Run, Pub/Sub and Redis for a lean, scalable backend
  • Merge.dev for CRM and marketing data
  • LangChain, a vector database and GPT/Claude for retrieval and summaries
  • AES-256 encryption and role-based access
07Key decisions and reflection
Data foundation first

Connect360 came before advanced AI. Without unified data, every insight downstream is less reliable.

Insights, not dashboards

Built for reps, not analysts: one brief and a next step instead of another chart to read.

Speed over AI depth

Autonomous outreach and deep forecasting waited. SmartBrief and AutoCompose moved revenue metrics first.

Privacy from day one

VaultMode on the MVP roadmap, because enterprise buyers won’t trust AI with lead data otherwise.

What I’d do next time: run pilots and A/B tests earlier to sharpen prioritization, and wire real-time analytics into roadmap decisions.

Case study · Limitless
AI · Wearables UT Dallas product project

Limitless

An edge-AI memory platform: a wearable passively captures conversations, and you ask questions in plain language to get the answer back.

My role: product strategy, execution planning and business evaluation: MVP scope, roadmap, success metrics, investment criteria, growth model and competitive positioning.

~92%contextual recall accuracy in prototype testing
<300msresponse time in prototype testing
$1.2Mprojected ARR in Year 1 (my model)
3.5×projected LTV/CAC, with 15% monthly growth
01The problem

We hear more than we can remember. Important details from meetings and conversations get lost, and note-taking apps need manual effort and lose context. There’s a gap between capturing information and recalling it when it matters.

Knowledge workers

Meetings and complex workflows that depend on recall.

Students and researchers

Large volumes of information that need structure.

Enterprise teams

Better knowledge capture and faster decisions.

Cognitive support

People who benefit from assistive memory tools.

02How recall works Try it

Retrieval-augmented generation: conversations are split into chunks and embedded; a question finds the closest chunks by meaning, not keywords; an LLM answers from only those chunks.

Ask your memory
Illustrative demo
  • Standup: design review pushed to Thursday.—
  • Planning: launch moves from the 7th to the 14th for QA.—
  • Finance sync: approved $40K for the beta, not $60K.—
  • Call with vendor: QA build ready on the 12th.—
  • 1:1: hiring plan stays at two engineers.—
AnswerPick a question above.

Fictional memories, to show the retrieval flow.

03Why this market: the traction I analyzed

I started from Limitless, the real company, to test whether AI memory is a business worth building on. Its public numbers made the case:

$33Mraised from Sam Altman, a16z and others
$350Mcompany valuation
$2.2Mannual recurring revenue
97%monthly retention
8,874subscribers, up 221% year over year
13,615pendants sold
10,000+pendant pre-orders
$94Bmarket size

Company data Limitless’s reported business results at the time of my analysis, not my product’s.

04Strategy: SWOT
SStrengths
  • Frictionless productivity
  • User-centric privacy
  • AI knowledge management
WWeaknesses
  • Wearable adoption
  • Scalability constraints
  • Users need education
OOpportunities
  • Strategic partnerships
  • Market growth
  • Hardware-software integration
TThreats
  • Privacy concerns
  • Competitive pressure
  • Hardware dependency
05MVP and key decisions
Narrow MVP

Reliable capture and recall first. Multimodal input and enterprise features waited until the core value was proven.

Privacy before features

A privacy-first, user-controlled design was a prerequisite for adoption, even if it delayed advanced capabilities.

Investment criteria as a filter

Each feature had to move adoption, retention or scalability, so low-impact ideas were cut.

Execution strategy

Shift from word-of-mouth and a single platform to product-led growth, partnerships and feedback-driven innovation.

06Roadmap and what I’d do differently
  1. Phase 1MVP validationCore capture and high-accuracy recall.
  2. Phase 2Capability expansionVideo and image capture, smarter retrieval.
  3. Phase 3EnterpriseTeam knowledge sharing and workflow integrations.
  4. Phase 4Platform scaleContinuous learning and real-time translation.
Where I’d take it differently
  • Target businesses, not just individuals
  • Audio answers through a speaker or Bluetooth earbuds
  • Real-time translation
  • A camera for photos and short clips

What I’d do next time: bring user validation and feedback loops in earlier, and tie product analytics more tightly to roadmap planning.